Africa Fashion Week is back with a bang! This year's event will hold at the THE OLD TRUMAN BREWERY, BRICK LANE. LONDON E1 6QL from the 1st to the 3rd of August 2013 and will parade 100 designers with a 100 models to well over 20,000 attendees. Sponsored by Globacom, New African Woman, Fashion Fair, Western Union and Mizani, the show is looking like one of the biggest fashion shows in the UK in 2013.
The show is the brain child of Ronke Ademiluyi, CEO of Rukkies Nigeria, a fashion store that stocks distinct pieces from an array of different designers. Ronke says she doesn't design herself but is creative where ideas are concerned and it was this creative side that gave birth to Africa Fashion Week London. The first edition held in 2011 and attracted 4,700 guests which was disappointing for her as she expected 5,000. But last year's event, held just right after the Olympics had over 20,000 guests in attendance. The event will herald its first ever Africa Fashion Week Lagos later this year (October) and will showcase UK based designers such as Adebayo Jones and Duro Olowu and a whole lot more.
Show organizer Ronke Ademiluyi |
Ronke says the incentive for her is not money but the opportunity to create a platform for African designers to flourish and gain recognition for their hard work. She believes in hard work and credits her success to the amount of time she puts into what she does, stating that she works at least 14 hours a day. She is also a firm believer in youth empowerment and states that “When you empower young people it is like an investment because if they are better educated and empowered, the future growth of our countries will be high, which is all the more the reason we should all strive to do more to help our young emerging talents reach their full potentials.” This and many more issues will be addressed at the Fashion banquet which will round off the show, raising awareness for emerging designers and gathering the necessary funds required for these designers to start-up their businesses.
Hmmm! Sounds like a woman after my heart!
To buy your tickets for the event visit www.africafashionweeklondon.com. Ticket prices start at only £25 for a standard ticket.
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